Diptyque’s new London house: scenting Sloane Road

Sloane Road is smelling additional fantastic this Christmas, due to Diptyque’s fashionable new flagship London fragrance pad, which has arrive simply in time for the aromatic festive season. Impressed by beautiful Parisian structure, however as at all times showcasing design parts of the unique constructing of their shops; the brand new boutique is split into three distinct sections for scent followers to discover…

Dedicated to aromatic gifting and the Maison’s scent providers, the primary space options an exquisite burl wooden money desk with an enormous fresco behind it, which was drawn on-site by French artist Claire Basler. A big wood console with painted desk shows invite clients to play and uncover the Diptyque assortment. The second area fuses the standard Edwardian mouldings and ceiling roses with a recent sculptural desk and shows surrounding a big and welcoming fire, all framed by ombre end partitions. Lastly, an intimately inviting zone of sunshine wooden panelling and one other beautiful work by Basler – this time, a panoramic portray – swathes an unique seating space and the Ornament assortment.



Earlier this yr, Diptyque opened a Spitalfields store, and now with this very welcome addition to Sloane Road’s retailers, Diptyque will likely be delighting native residents and guests alike. ‘Now we have a thriving group within the Chelsea neighbourhood and are very excited to have discovered an ideal retailer within the space,’ says Amanda Morgan, Diptyque’s UK managing director. ‘Greater than only a luxurious up to date retail area, we wish to welcome and take all our friends on a journey of discovery and surprises inside our Diptyque residence…’

Diptyque, 161 Sloane Road, London, SW1X 9BT

Psst! Longing to return to in-store scent buying? Look out for our Sniffari information to some fabulous new aromatic retail areas within the U.Ok. inside the Christmas version of The Scented Letter Journal.

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